Hiya Vs First Day – Which Is Better In 2024? (Full Guide!) 

hiya vs first day

When I first started exploring multivitamins for my daily routine, I found myself stuck between Hiya and First Day, unable to find real, in-depth articles that shed light on their differences and benefits. 

Having now used both extensively, I’ve realized the importance of sharing my experiences to help others navigate this choice. This article is crafted from my journey, aiming to offer a comprehensive comparison to ensure you’re fully informed about Hiya and First Day.

Hiya Vs First Day 

Company Backgrounds

Exploring the backgrounds of Hiya Health and First Day reveals distinct origins and missions, each shaping the unique offerings we see today. 

Hiya Health emerged in 2016, the brainchild of Alex Algard, who, after his success with Whitepages, pivoted towards enhancing children’s nutrition through scientifically-backed multivitamins. 

This move reflects a commitment to leveraging technology and scientific research to promote better health from a young age. 

On the other hand, First Day positions itself as a revolutionary force in the health and wellness industry. Their focus from the outset has been to redefine the approach to vitamins, starting with children. 

They emphasize clean, sustainable, and scientifically-supported ingredients to ensure their multivitamins stand apart in both philosophy and efficacy. 

This approach indicates a broader ambition to influence not just the vitamin industry but also the overall perspective on children’s health and nutrition.

Both companies, though aiming to improve health through vitamins, start from different premises. Hiya’s technological and scientific roots suggest a data-driven approach to health, whereas First Day’s mission to change the wellness landscape speaks to a holistic, maybe even idealistic, vision of health. 

These foundations undeniably influence the products they offer, making the choice between Hiya and First Day not just about vitamins, but about aligning with a company whose values and vision resonate more closely with your own.

Customer Reviews and Feedback

Customer reviews and feedback are essential in understanding the real-world impact and appeal of Hiya Health and First Day multivitamins. 

Hiya Health stands out for its commitment to natural ingredients, which resonates well with parents seeking clean and wholesome options for their children. The positive reception of its taste is crucial, as it directly influences a child’s willingness to take their daily vitamins. 

Moreover, Hiya’s eco-friendly packaging has garnered appreciation, aligning with the growing consumer demand for sustainable and environmentally responsible products. These aspects highlight Hiya Health’s ability to meet not only the nutritional needs of children but also the ethical expectations of parents.

First Day, on the other hand, receives acclaim primarily for its effectiveness. This underscores the company’s focused approach to nutrition, where the choice of vitamins and minerals is designed to deliver noticeable health benefits. The positive feedback on taste further ensures that the product is both beneficial and enjoyable for children. 

Additionally, the mention of a “well-balanced blend of nutrients” validates First Day’s strategic formulation, aimed at providing essential nutrients in the most bioavailable forms. 

This recognition speaks to First Day’s success in achieving its goal of redefining the approach to children’s vitamins through science-backed, effective nutrition.

Both companies, through their respective strengths, have managed to carve out a space in the competitive world of children’s multivitamins. Hiya Health’s appeal lies in its holistic approach, combining health, taste, and environmental consciousness. 

In contrast, First Day’s acclaim is rooted in its effectiveness and scientific formulation, offering a targeted solution to nutritional supplementation. 

The positive customer feedback for both brands indicates their successful alignment with consumer expectations and needs, making the choice between them a matter of personal preference and values.

Nutritional Breakdown Of Each Product

The ingredients list of both Hiya Health and First Day multivitamins reveals a clear emphasis on sourcing and composition, albeit with differing approaches. 

Hiya Health opts for a broad spectrum, incorporating 15 essential vitamins and minerals. This variety is achieved through a blend of 12 fruits and vegetables, emphasizing the company’s commitment to natural sources and the belief in the comprehensive benefits of a wide range of nutrients. 

This approach not only caters to the nutritional needs of children but also aligns with a philosophy of whole-food nutrition.

First Day, by contrast, narrows its focus to 8 essential vitamins and minerals, including Vitamin A, B1, B2, B6, B9 (Folate), B12, C, D3, and K2. This selection is strategic, targeting the most critical nutrients for children’s health and development. 

By focusing on fewer ingredients, First Day aims to ensure optimal absorption and effectiveness, underpinned by scientific research. 

This method reflects a precision-focused approach to supplementation, where the emphasis is on delivering what is most beneficial in the most bioavailable form.

This comparison highlights a fundamental difference in philosophy between the two: Hiya Health believes in the power of variety and the synergistic effect of multiple nutrients, while First Day prioritizes a curated selection of vitamins and minerals for targeted health benefits. 

This difference is crucial for consumers to consider, as it affects not just the nutrient intake but also the overall health philosophy they wish to adopt for their children.

Pricing and Subscription Models

The pricing and subscription models for Hiya Health and First Day multivitamins play a significant role in deciding which brand might suit your family’s needs best. Hiya Health has embraced a subscription-based model, where prices begin at $30 for a month’s supply intended for one child. 

This model is particularly beneficial for families looking to ensure a consistent supply of vitamins without the hassle of remembering to repurchase. 

Additionally, Hiya Health offers discounts for households with multiple children, making it a cost-effective option for larger families seeking to provide high-quality vitamins to several children.

In comparison, First Day positions itself at a slightly lower price point, with a monthly supply typically costing around $25. 

This straightforward pricing without the need for a subscription can appeal to those who prefer making purchases on an as-needed basis or who are looking for a more budget-friendly option. 

However, it’s worth noting that First Day’s model might not offer the same convenience as Hiya Health’s subscription service, which automatically replenishes your supply before you run out.

These pricing and subscription details underscore the importance of considering not just the cost but also the convenience and flexibility each brand offers. 

Hiya Health’s subscription model is ideal for busy families looking for an effortless way to maintain a steady supply of vitamins, while First Day’s approach offers an accessible price point for those prioritizing affordability and perhaps a less frequent commitment.

Pros & Cons Of Hiya

Pros of Hiya:

  • Comprehensive nutrient profile with 15 essential vitamins and minerals, plus organic fruits and vegetables, meeting nearly all a child’s micronutrient needs.
  • No added sugars, utilizing natural sweeteners like monk fruit extract for a healthier option.
  • Manufactured in the USA in a cGMP-compliant facility, ensuring high-quality production standards.
  • Additional supplements offered, including Probiotic and Bedtime Essentials, to support overall child health.
  • Chewable vitamins in three natural colors and flavors, making them appealing to kids.
  • Offers a free refillable bottle, free shipping, and direct-to-door delivery for convenience.
  • Discounted pricing for families with multiple children, making it more affordable for larger families.
  • Commitment to sustainability with non-GMO, vegan, gluten-free, dairy-free ingredients, and eco-friendly packaging.

Cons of Hiya:

  • Higher price point at $30 per month, which may not be affordable for all families.
  • Some children may not enjoy the taste, despite the use of natural sweeteners.
  • The cost could be prohibitive for families with multiple children, even with available discounts.

Pros & Cons Of First Day

Pros of First Day:

  • Gummies are enjoyable to eat, making vitamin intake fun and tasty.
  • Lower sugar content compared to many other children’s vitamins, offering a healthier option.
  • Nutrients are dosed thoughtfully, ensuring they meet children’s dietary needs effectively.
  • Attractive branding that appeals to both parents and children, enhancing the overall experience.

Cons of First Day:

  • Contains added sugar and citric acid, which might be a drawback for those seeking completely sugar-free options.
  • Uses natural flavors, a concern for individuals who prefer to avoid such additives.
  • Some criticism over questionable health claims, raising concerns about the brand’s marketing practices.
  • Transparency issues noted, with discrepancies in ingredient lists potentially confusing consumers.
  • Multivitamin supplementation might not be essential for all children, questioning the necessity and benefits of the product.
  • May not offer the best value compared to other brands, impacting cost-effectiveness for some families.


Choosing between Hiya and First Day comes down to personal preference, budget, and health philosophy. Hiya offers a broad spectrum of nutrients with an emphasis on natural and sustainable practices, while First Day focuses on tasteful, low-sugar gummies with thoughtfully dosed nutrients. Both have their merits, making either a worthy choice.

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